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US Census data

Strategic Use Cases for Geopointe’s US Census Bureau Data

July 10, 2018
Geopointe’s Demographic Layers feature takes a library of location-based statistics provided by the US Census Bureau and makes it easily accessible from the map. For businesses using Salesforce, giving visual life to this data offers several strategic benefits. To paint a clearer picture, here are four examples of how Geopointe’s ability to map US Census...
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10 Geolocation Terms You Should Know

May 23, 2017
As more organizations become aware of the benefits of geolocation, its use will inevitably become an industry standard. For many industries, such as retail and technology, the shift has already happened. That being the case, we’ve put together a list of 10 geolocation terms you should know as your organization begins to evaluate, implement and expand...
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Leveraging US Census Demographics to Improve Sales

January 26, 2016
  Mindful that “a picture is worth a thousand words”, Geopointe mapping software for Salesforce includes a  rich menu of US Census data. For our U.S. based customers, this is not only a rich source of demographic data on their clients and prospects, but also offers great insights into their target market or a potential market. More...
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