This Fourth of July, Americans will be celebrating 241 years of freedom, and even after celebrating our independence for nearly one-quarter of a millennium, honoring the Stars and Stripes never ceases to get old. However, this fun-filled summer celebration also comes with its fair share of crazy crowds, frantic freeways and overpacked airports. Luckily, many...Read More
We’ve been buzzing around the office for months now anticipating this latest release that will add a tremendous amount of value to businesses using Geopointe inside Salesforce. Beginning Tuesday, March 21st, the latest Geopointe features will be available on AppExchange to manually update your system. So what are these exciting new features you ask? The list...Read More
Location-based strategies is not new, however, it is growing in popularity as more and more businesses are discovering the value it delivers. Businesses across all markets including retail, e-commerce, and B2B are exploiting location data to make more informed business decisions, ultimately driving overall strategy that delivers competitive advantages they never had before. According to the...Read More
Introduction Whether via Geopointe or a free application like Google Earth, spatial data is best displayed on a map. Coordinates and addresses can be displayed in fields on a Salesforce record, or spreadsheet, but seeing the full spatial context of data can unlock powerful insights and conclusions which otherwise would have been overlooked. Geopointe users...Read More
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